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Training Joel Bradshaw is one of the country's leading trainers on all aspects of advocacy and political campaigns. He has extensive experience designing training programs and materials for a wide variety of political and non-profit organizations.
Most of the programs include an innovative and comprehensive simulation
exercise, which provides valuable hands-on experience to help the
participants internalize the new information and skills they are
acquiring. All of the programs are highly interactive, engaging,
and enlightening. As a seasoned political operative, Bradshaw has
tremendous credibility and expertise teaching a myriad of topics,
but he is most renowned for his dynamic presentations on strategy
development, message discipline, and the Cycle of Accountability©. He has designed and directed training programs for numerous prominent national organizations, including the Democratic National Committee, EMILY's List, the American Medical Political Action Committee, and the League of Conservation Voters Education Fund. (See client list, below.) Bradshaw has also produced numerous articles and training materials.
American Medical Association Publications and Training Manuals Publications: "Who Will Vote for You and Why: Designing Campaign Strategy and Theme," in Campaigns and Elections American Style (Transforming American Politics), 2nd edition edited by James Thurber and Candace Nelson, Westview Press; 2004 "Who Will Vote for You and Why: Designing Campaign Strategy and Theme," in Campaigns and Elections American Style (Transforming American Politics), edited by James Thurber and Candace Nelson, Westview Press; 1995 "Order Out of Chaos," Campaigns & Elections; February, 1987 "The Case for Cooperation" (with Elizabeth Sullivan); Campaigns & Elections; March/April 1988 Democratic Congressional Campaign Committee Campaign Planning Workbook (with Mark Lotweiss) Copyright DCCC and CDG; 1996 State Legislative Campaign Planning Manual, Copyright DCCC; 1996 A Campaign in the State of Flux (simulation);1996 Campaign Groundwork, Copyright AMPAC; 1994 Making it Happen: Campaign Implementation, Copyright AMPAC; 1990 DSCC Campaign Planning Workbook, Copyright CDG; 1990 The Campaign Planning Workbook (with Lisa B. Lyon), Copyright CDG; 1992 Joel Bradshaw's Current Presentations "Building Political Power for Public Policy Impact" "Designing Winning Campaigns for Candidates and Ballot Measures" "Elections the Fulcrum of Change" "Designing and Developing Strategy" "Designing and Developing Message" "Executing Message" "Why Campaigns Fail" "More Effective Legislative Advocacy" "Developing Legislative Strategy" "The Cycle of Accountability" "Targeting 101" "Getting from Here to There -- Key Elements in Strategic Planning" "The 2004 Election and Beyond" Joel Bradshaw's Past Presentations (partial list) "Effective Legislative Strategy and Tactics: The Grassroots Campaign;" American Hospital Association; January 29, 1994 "Strategy, Theme, Image, and Issues;" presented multiple times, including The American University Campaign Management Institute, and Campaigns & Elections seminars "Political Targeting," presented multiple times, including The American University Campaign Management Institute, and the George Washington University Graduate School of Political Management, League of Conservation Voters Education Fund Environmental Leadership Institute "Voter Contact in Political Campaigns," presented multiple times, including American Medical Association Campaign Management School "Managing Candidates," presented multiple times, including Campaigns & Elections seminars and to the Reform Party of Canada "Persuasive Political Communication," presented multiple times, including the Pennsylvania House Democratic Campaign Committee Candidate School "Political Consultants and Their Role in the Political Process," presented multiple times to the Kent State University Washington Program in International Issues "The 1994 Election and the Future of the Democratic Party," The Nucleus Club of Phoenix, Arizona; December 16, 1994 "Assessing Campaigns," National Education Association's Tri-State Conference; La Cross, Wisconsin; June 2, 1994 "The Role of the Candidate in Fundraising," The Democratic
National Committee Campaign Management Training; June 4, 1994 "Campaign Planning and Assessment," The Democratic Senatorial
Campaign Committee Challenger's Retreat; October 19, 1991 "Fundamentals of Campaign Management," Reform Party of
Canada; April 4, 1991 "Effective Legislative Strategy and Tactics," American Academy of Ophthalmologists; April 21, 1990 "Limits of Negative Advertising," January 23, 1990
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